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Water: The Most Common Cosmetic Ingredient

Why do we use water in cosmetics? You may not have noticed this before, but if you go through all of the personal care products in your bathroom right now - your moisturizer, your toothpaste, your shampoo, your shaving cream, your soap - you’ll notice they all have something in common. No matter the texture, viscosity, color, or use, every single one of these products have a common ingredient: water! Not to mention it’s usually the ingredient with the highest concentration, sometimes over 70-80% (that’s why it’s listed first)! So what exactly is the role of water in cosmetics? Why do we use water in cosmetics? Before we get into that, it’s important to point out that cosmetic brands don’t...

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Is Your Skincare Regimen Adapted To Your Skin Type?

Skincare is the foundation of our beauty routines. We spend a lot of time, and money caring for our skin, doing everything we can to keeping youthful, glowing and clear of blemishes. There are so many skin care products on the market that making a choice can often be overwhelming. Everyone’s skin is different and has different needs. Defining what type of skin we have is essential for proper care as it allows us to choose the most appropriate products for our unique needs and narrow those choices down. Get the best skin you've ever had by getting to know it! Skin is typically described in two ways: by its type, and by its condition. Skin type may change over...

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Four Vital Forms Of Self-care You Shouldn't Live Without

We wear many different hats in our day-to-day lives. We’re entrepreneurs, chefs, caregivers, parents, animal wranglers, friends, confidants, and so much more. Between work, family and everything else- there just isn't enough time in a day to do it all. In order to pack it all in, we tend to put our own well-being aside in favor of the well-being of those around us. Which is commendable, but not ideal. Self-care is absolutely essential to surviving life sanely. So take the time to do these every day, you'll thank us in the long run!

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